A former Magazine Editor, UK Lawyer, & Director of International Relations, with over 15 years in content writing, copywriting & editing, I love working with people & businesses that are passionate about what they do & why they do it, but need a little help translating that into the written or spoken word.
I believe that truly great content comes from keeping it real, letting your personality shine through & your ‘why’, with a side of strategy. Everyone has a story to tell, but not everyone knows how to tell it, so I help people tell their story in a way that connects with their audience & keeps them coming back for more.
I've worked with a range of clients from law firms, banks & consultants to charitable foundations & small businesses owners, including Australia’s first Chronic Health Doula, a luxury travel blogger & even a paranormal investigator!
A complete binge-reader, I could eat my way through most menus, talk my way through most evenings & live just outside Lisbon. I love nothing more than a coffee & conversation (who am I kidding, I'm obsessed with coffee) so that’s always my starting point with any client.
Ultimately, I believe in adding value, not just selling ‘services’. But most of all, I believe that life is too short to waste on bad advice, bad services & bad coffee!